Guides and analysis on turning your beauty e-commerce visitors into qualified customers with an AI diagnostic: integration, UX, conversion and first-party data.
Social media
The 7 organic formats that drive diagnostic starts from Instagram and TikTok: link in bio, pinned story, quiz stickers, DM automation, the “I'm taking the quiz” video, live and UGC. A breakdown of each format, brand examples and the mistakes to avoid.
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Email flows
What beauty brands actually do in their post-diagnostic sequences, how to segment and personalize yours in Klaviyo, and a detailed breakdown of 4 real examples: Typology, Respire, DIJO and Byoma.
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Placement
The 7 places to feature a diagnostic on a beauty site: menu, announcement bar, banner, sticky bar, pop-up, dedicated page, widget. Exposure, effort, conversion potential, UX risk, brand examples and the mistakes to avoid.
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